Monday, November 07, 2005

Blog Future

South Dakota, New Jersey, and Arkansas all point to what future blogs can play in campaigns, for better or for worse. As I've written repeatedly, the impact of blogs in this way depend almost entirely on whether or not the media is amplifying whatever is on them. As we've seen to a great degree the media is willing to pay attention to "rumors on the internets" and has been before blogging was around.

It's also important to note that smart and ethical campaigns can also use blogs in ways other than trying to put bullshit out there.