Monday, July 07, 2003

Savage axed from MSNBC

David Bauder of the AP writes:

MSNBC on Monday fired Michael Savage for anti-gay comments.

Oh, but his ratings weren't all that good either.

Aired at 5 p.m. EDT Saturday, Savage didn't translate into a television hit. He increased the ratings for the time slot marginally, according to MSNBC.

Why on earth did MSNBC hire him in the first place? What did they think they were getting?