Wednesday, January 26, 2011

Strange Obsession

The obsession with getting readers to pay for news products is just bizarre. Newspapers were always advertising supported businesses for the most part. I get that if that model falls apart, companies are going to hunt for new revenue streams, but charging people seems to be the least likely successful route.

And the much overhyped but potential modest value of the iPad for news services is that it has the potential for delivering superior advertising to eyeballs than the web does generally.