Friday, June 17, 2011

Not Sure They're Interested

The caveat is, that we have to have a real answer to how we raise a lot more money from small donors. Answering that kind of question is what the Netroots Nation conference should be focused on like a laser.

Obviously campaigns are interested in money no matter where it comes from, but after all these years I've concluded that campaigns aren't all that interested in doing the things they need to do to go after small donors. I have some half-baked theories about why this might be, including the obvious one that they've concluded, rightly or wrongly, that it's just the more difficult path, but in any case that's how it looks to me.