Normal people, who mostly don't know who the guy is, are going to be very confused if they ever discover anything he said about anything, accidentally. The New York Times and cable news aren't going to tell them.
The best you can say about some prominent mainstream journalists, at the moment, is that they have no idea what Kirk's views are, because none of them really pay attention to prominent right wingers who aren’t in the green room with them.
They certainly can't hear his critics - the mostly black female college professors who Turning Point has been terrorizing for years, for example. Those people aren't in the green room - or the group chat - either.
Choose your favorite: they don't know, they are pretending not to know, or they genuinely know and approve.